Social Media Toolkit

Suicide Prevention

September is National Suicide Prevention Month, and National Suicide Prevention week is from September 10th – 16th.

While mental health and suicide awareness is important year-round, for the month of September, we encourage you to promote suicide prevention and education with your networks. With the help of Texas Health and Human Services, we've put together this toolkit with social media posts, resources, and graphics to help raise awareness about the importance of mental health and suicide prevention.

These messages and links can be used as is, or they can be customized in any way that works best for your community by directing to your prevention program’s information.

Keep an eye on the Get Parenting Tips Facebook and Instagram feeds as well for more social media updates.

Dates to Remember: September 10th – 16th is #NationalSuicidePreventionWeek

Sample Social Media Posts

Hashtags: #NationalSuicidePreventionMonth #SuicidePreventionMonth #SuicidePrevention #SuicideAwareness #MentalHealthAwareness #MentalHealthMatters #988Lifeline #NAMI #NIMH


  • DYK talking openly about suicidal thoughts and feelings can save a life? National and local mental health services are available for those at risk of suicide.

    988 Suicide & Crisis Lifeline:
    Call: 988

    Crisis Text Line:
    Text: "TX" to 741-741

    Texas Youth Helpline:
    Call: 1-800-989-6884
    Text: 512-872-5777

  • Parenting can be stressful, especially right now. But you're not alone! To talk to someone, contact your local FAYS (Family and Youth Success) program:
  • Stress can impact the whole family. It is possible to replace anxiety and stress with relaxation. This article can help guide you on how to deal with anxiety and will give you practical ways to relieve stress:
  • When it comes to managing parenting stress, taking a break from your kids is not a bad thing. Sometimes it is the best thing you can do. Learn more at and in this parenting stress management video:
  • It's ok to not be ok, and it's ok to ask for help. It's important to know where you can find resources and support if you or someone in your family is struggling with their mental health. Visit for resources and contact the if you need to talk.
  • Are you a Veteran in crisis or concerned about a Veteran in crisis? Connect with the Veterans Crisis Line to reach caring, qualified responders with the Department of Veterans Affairs. Many of them are Veterans themselves.
    Call: 1-800-273-8255 (opt 1)
    Text: 838255
  • Emotional fatigue can be hard on the whole family. Take care of your mental health by talking to someone. Learn how to help care for your family's mental health at


  • Knowing the signs and symptoms of mental health and having a sense of suicide awareness are important when raising kids. Knowing how to talk openly about it and get help can make a world of difference. Learn more at: [and/or]
  • If you're concerned your child may be struggling with a mental health condition, you're not alone. The stigma surrounding mental health disorders in children can lead parents to missing early warning signs and delay getting kids the help they need. Learn more at:
  • If you're concerned your child may be struggling with substance abuse, you're not alone. Learn more about kids and substance abuse at: [and/or]
  • "By learning self-care habits at a young age, youth learn to cope with stress in a healthy way." For self-care tips and to access a free downloadable self-care calendar from the Texas Youth Action Network, visit:
  • Reports of depression, anxiety, and thoughts of suicide among Texas students are rising as the pandemic drags on. The Texas Tribune has a resource guide for those seeking help:
  • DYK at least 40% of Texas kids who were bullied or cyber bullied have seriously considered suicide? If you or your kid need someone to talk to about a challenge your kid is facing, the Texas Youth Helpline is available 24/7 for free.
    Call: 1-800-989-6884
    Text: 512-872-5777


  • There is so much joy in welcoming a child into the world, but at the same time you may experience feelings of sadness and anxiety. This is completely normal, and you are not alone! Learn how to cope with "mommy brain" at:
  • Being the parent of a newborn is a wonderful experience, but it can also trigger postpartum depression in some people. Postpartum depression is serious, so always get the help you need. Learn more in this video:
  • Is it the baby blues or something else? More than 15% of Texas women experience postpartum depression, and it’s the #1 complication from childbirth. Learn more in this video:

Sample Images

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Two ladies out for a walk in nature. Text: Self-care can help you & your family.
A mom with a baby who is crying. Text: Is it the baby blues or something else?
Two kids with their backs to each other, looking frustrated. Text: It's OK to not be ok. Talking can help.
Parents sitting on a couch looking frustrated. Text: Need parenting stress & self-care tips?

Resource Cards

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Problems? Answers. Here to listen. Call or Text 24/7/365 1-800-98-YOUTH (6884) Texas Youth Helpline
988 Crisis & Suicide Lifeline. Girl texting.
American flag over the state of Texas, with the words: Texas Veterans Suicide Prevention & PTSD Awareness


Suicide Prevention

24/7 Toll-Free Helplines

  • Love is Respect
    Peer advocates available 24/7 to support teens with concerns about dating violence
    Call 1.800.331.9474 or text "loveis" to 22522
  • Boys Town National Hotline
    Crisis and support line for children, youth, and their parents, 24/7
  • StrongHearts Native Helpline
    24/7 confidential and anonymous culturally-appropriate domestic, dating, and sexual violence helpline for Native Americans.